AI Insights · Timothy · April 2025
Top 5 iOS Season Pass Games in the UK: Q1 2025 Performance
Explore the performance trends of the top 5 season pass games on iOS in the UK during Q1 2025, with insights into downloads, revenue, and active users.
In the first quarter of 2025, the iOS gaming market in the United Kingdom saw notable performances from several top season pass games. Here’s a closer look at the trends for the leading titles.
Royal Match from Dream Games showed a consistent increase in weekly revenue, starting at around $1.2M and stabilizing near $1.0M towards the end of March. Downloads began at 32.5K, declining to 19.8K, while weekly active users started at 537.7K, peaking at 600.8K in mid-February before falling to 498.9K by the quarter's end.
Candy Crush Saga by King maintained strong revenue, starting at $1.0M and finishing at $1.0M. Downloads decreased from 19.8K to 11.9K, while active users saw a decline from 566.2K to 533.7K.
Whiteout Survival from Century Games Pte. Ltd. experienced varied revenue, with a high of $553K and a low of $354K. Downloads saw a downward trend, beginning at 54.5K and ending at 18.4K, while active users decreased from 176K to 168.7K.
Gossip Harbor®: Merge & Story by Microfun Limited had a steady revenue increase, peaking at $394K before declining to $336K. Downloads started at 23.2K, dropping to 5.8K, yet active users grew from 68.6K to 92.9K.
Finally, Township by Playrix saw a revenue range from $431K to $320K, with downloads starting at 106.7K and reducing to 27.6K. Active users decreased from 320.5K to 255.8K.
For further insights and detailed data, visit Sensor Tower.
